There are a lot of stories to tell regarding Thai tourism. Likewise, the charm of arts and culture has endless stories to be told. 11 routes to 17 Northern provinces are the destinations which introduce us to the beauty of the textiles, reflecting the Lanna culture, woven into interesting stories of history and background as well as a variety of arts from different ethnic groups. We believe that these routes will be an inspiration to all travelers who love this amazingly magical Thailand that is said to be “Cool…everywhere”